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Verb Products, Haircare For Every Version of You

Ghost your routine

Haircare that gives you more by weighing you down less.

Enter the Ghost Universe
  • No harmful sulfates
  • No parabens
  • No gluten
  • No phthalates
  • Cruelty-free
  • PETA-certified
  • Only the good stuff

Shop by hair need

Verbs Say What We Do, VERB® is Who We Are

Great hair starts and ends with great care. Cruelty-free products loved by stylists and made with only good stuff. No parabens, gluten or harmful sulfates. Below, the line is read the way the name suggests: one verb per hair need, each with its own short definition.

  1. Ghost products on a pale teal backdrop

    Ghost

    Weightless Formulas for Fine to Medium Hair. To ghost is to smooth and shine, then leave nothing behind.

    Shop Ghost™
  2. Volume products on a pink backdrop

    Volume

    Body-Boosting Formulas for All Hair Types. To volumize is to lift the roots and keep the strand light. A body-boosting shampoo designed to gently cleanse hair and provide weightless lift. Formulated with amaranth extract, hibiscus extract and biotin, this formula leaves hair voluminous and smooth.

    Shop Volume
  3. Density products in dark green bottles

    Density

    A density-boosting shampoo and a lightweight, densifying hair serum. To densify is to ask for fuller-looking hair.

    Shop Density
  4. Curl products in orange bottles and a jar

    Curl

    Curl Defining Formulas for Curls, Coil, and Waves. To curl is to keep the pattern and let the frizz go. A multi-use, silicone-free oil that helps enhance curl definition, adds shine and controls frizz.

    Shop Curl
  5. Hydrate products in teal bottles

    Hydrate

    Nourishing Formulas for Dry + Frizzy Hair. To hydrate is to give dry strands something to hold on to. An intensely hydrating hair mask that hydrates and reduces frizz for soft, smooth hair.

    Shop Hydrate
  6. Bonding shampoo and mask in pale blue tubes

    Bond

    Bond-Repairing Formulas to Strengthen Hair. To bond is to hold the strand together between heat and color.

    Shop Bonding
  7. Purple shampoo and mask in violet tubes

    Tone

    Brightening Formulas to Tone Blonde, Grey, and Silver Hair. To tone is to cool a warm shade down. A pro-grade violet pigment infused mask that deeply conditions, neutralizes brassy hues and enhances cool tones for blonde, highlighted, grey and silver hair.

    Shop Purple
  8. Dandruff shampoo and conditioner in green bottles

    Clarify

    A clinical strength dandruff shampoo. To clarify is to start the wash from the scalp.

    Shop Dandruff
  9. Glossy shampoo and conditioner in white bottles

    Gloss

    Shiny Hair Products Made for Thick and Coarse Strands. To gloss is to finish with a mirror. A rich shampoo that provides glass-like shine and frizz control for thick to coarse hair.

    Shop Glossy

Featured Collections

LIGHT AS AIR, HEAVY ON SHINE

Ghost is the line the home page opens with, and the one the rest of the verbs are measured against. Seven formulas, one idea: smooth the frizz and add the shine without the weight.

  • Ghost™ Shampoo A lightweight cleansing shampoo that smooths frizz and promotes shine, leaving fine to medium hair feeling soft.
  • Ghost™ Conditioner A lightweight conditioner that uses moringa oil and antioxidant-rich green tea extract to smooth frizz, enhance shine, and improve manageability.
  • Ghost™ Mask A lightweight hair mask for fine hair that deeply conditions, smooths frizz, and adds shine; without the weight.
  • Ghost™ Primer A weightless hair primer that smooths frizz and preps fine to medium hair before styling, with heat protection built in.
  • Ghost™ Oil A lightweight hair oil that smooths frizz, tames flyaways, and adds shine, without weighing-down your hair.
  • Ghost™ Air Dry Whip An air dry cream for fine hair that softens, smooths, and lets your natural texture do the work.
  • Ghost™ Flexible Hairspray A lightweight, medium-hold flexible hairspray that holds your style in place all day, without adding crunch.
Floating ghost oil bottle

Start Your Hair Journey Here

Pick the card that matches the verb your hair is asking for. The rail scrolls sideways.

  • Two models with long wavy hair, one brunette and one blonde

    WEIGHTLESS

    A weightless air-drying styling cream for hair that should move.

    Shop Ghost™ Oil
  • Woman with defined curls holding a foaming gel bottle

    LET YOUR CURLS SPEAK

    A lightweight foaming gel, a curl-loving conditioning cream and a curl mask for bouncy curls.

    Shop Curl Oil
  • Woman with voluminous dark hair across her face

    TURN UP THE VOLUME

    A volumizing texture spray and a lightweight volume spray for lift that does not fall flat.

    Shop the Volume spray
  • Woman with long auburn hair in motion

    STRENGTHEN + REPAIR

    A bond-repairing shampoo and a bond-repairing conditioning mask, built for hair that has been through a lot.

    Shop the Bonding shampoo
Ghost oil bottles lying on their sides against a pale backdrop

ONE SOLD EVERY 60 SECONDS

The home page prints that sentence over three Ghost oil bottles. It is the shortest proof the brand has, and it is read as a rhythm: one bottle, one minute, one more routine that got lighter.

Before and after one use of Smooth Repair Oil Before and after one use of dry shampoo powder

Proof, line by line

The numbers, as printed

  • 118%up to 118% more shine*
  • 24HRUp to 24HR curl definition*
  • 72HRSup to 72HRS of fullness*
  • 61%strengthens hair by 61% after one use*
  • 450°Fan extra moisturizing, multi-tasking high shine spray with heat protection up to 450°F/232°C
  • 0.02 ppm*independent third-party test results: no benzene detected in formula down to 0.02 parts per million (ppm)
  • 21%our 32 ounce jumbo sizes of shampoo and conditioner give you more of the formulas you love, with 21% savings
  • 25%Create your custom bundle and save up to 25%.

*proven results in a third-party testing lab

Bundles + Kits

DISCOVER YOUR VERB

Six sets, from a single oil to a travel trio. Each one is a short sentence made of products.

  • Discover Verb Kit

    Discover Verb Kit

    32.00 USD

    A constellation of essentials. This mini lineup delivers soft, shiny, and frizz-free results.

    • Ghost™ Shampoo– 2.3 fl oz | 68 ml
    • Ghost™ Conditioner– 2.3 fl oz | 68 ml
    • Ghost™ Oil– 2 fl oz | 60 ml
    • Frizz Defense Smoothing Spray– 1 oz | 30 ml

    $47 value

  • Stellar Moisture KitStellar Moisture Kit, second angle

    Stellar Moisture Kit

    48.00 USD

    This 4-piece set nourishes dry hair, smooths strands and leaves behind a subtle scent that stays with you like a dream.

    • Hydrate Shampoo– 12 fl oz | 355 ml
    • Hydrate Conditioner– 12 fl oz | 355 ml
    • Hydrate Oil– 2 fl oz | 30 ml
    • Amber + Jasmine Hair and Body Fragrance Mist – 1 fl oz | 30 ml

    $76 value

  • Limitless Shine KitLimitless Shine Kit, second angle

    Limitless Shine Kit

    56.00 USD

    Shine like a star with this 4-piece set that weightlessly smooths frizz, boosts softness and adds shine.

    • Ghost™ Shampoo– 12 fl oz | 355 ml
    • Ghost™ Conditioner– 12 fl oz | 355 ml
    • Ghost™ Oil– 2 fl oz | 60 ml
    • Frizz Defense Smoothing Spray– 5.4 oz | 160 ml

    $88 value

  • Major Shine KitMajor Shine Kit, second angle

    Major Shine Kit

    22.00 USD

    A few drops of this weightless oil deliver smoothness and shine with zero heaviness.

  • Sky High Volume Kit

    Sky High Volume Kit

    30.00 USD

    Give hair a lift with volume and texture then finish with a stellar fruity-floral scent that feels written in the stars.

    • Volume Dry Texture Spray- 5 fl oz | 180 ml
    • Black Currant + Floral Hair + Body Fragrance Mist- 5 fl oz | 148 ml

    $44 value

  • Ghost On Go Trio

    Ghost On Go Trio

    24.00 USD, was 30.00

    Your Favorite Ghost Essentials, Built for Travel. Never compromise on good hair days away from home. This TSA-approved 3-piece travel set cleanses, conditions, and locks in flexible, humidity-resistant hold—keeping fine-to-medium hair smooth, weightless, and full of body wherever you go.

Bundle And Save

BUILD YOUR OWN BUNDLE

The bigger the bundle, the bigger the discount.

  • Add 2 items to unlock 10% off!
  • Add 3 items to unlock 15% off!
  • Add 4 items to unlock 20% off!
  • Add 5 items to unlock 25% off!

SHOP OUR BESTSELLERS

Find Your Must-Haves

Discover our top rated and best selling hair products designed to deliver salon-quality results for every hair type and texture.

  • Ghost™ Oil

    BEST SELLER

    Ghost™ Oil

    A weightless hair oil. The one the whole Ghost line is named after.

    2 fl oz, 22.00 USD

  • Smooth Repair Oil

    Smooth Repair Oil

    A lightweight repair oil, used on damp ends or dry ones. A lightweight oil for damaged hair that helps strengthen strands, enhance shine and reduce breakage.

    2 fl oz, 22.00 USD

  • Verb® Dry Shampoo Powder

    Dry Shampoo Powder

    A dry shampoo powder for all hair types, with an improved formula and an enhanced pump.

    2 oz, 22.00 USD

  • Ghost™ Shampoo

    Ghost™ Shampoo

    A weightless shampoo, the first step of the Ghost routine.

    12 fl oz, 22.00 USD

  • Ghost™ Heat Defense Spray

    Ghost™ Heat Defense Spray

    A lightweight heat protection spray for the day the dryer comes out. A weightless heat protectant spray for fine hair that guards against heat damage without buildup or stiffness.

    5.5 oz, 22.00 USD

  • Ghost™ Exfoliating Scalp Nectar

    Ghost™ Exfoliating Scalp Nectar

    A lightly exfoliating scalp serum for the root of the routine.

    2 oz, 22.00 USD

  • Ghost™ Oil Limited Edition

    Ghost™ Oil Limited Edition

    The same weightless oil in a larger bottle, for people who finish the small one.

    4 fl oz, 36.00 USD

  • Bonding Mask

    Bonding Mask

    A bond-repairing conditioning mask in a pale blue tube.

    6.3 fl oz, 22.00 USD

Friends with perks

Earn points and exclusive rewards every time you shop.

  • FREE SHIPPING ON ORDERS $40+, after discounts and before taxes
  • FREE VERB GHOST KEYCHAIN ON $65+
  • FREE VERB TOTE ON $85+
  • SHOP SALE FOR UP TO 30% OFF SELECT PRODUCTS!

The tiers

  • Spend $0-$99 1 point per $1 spent
  • Spend $100 - $199 1.5 point per $1 spent
  • Spend $200+ 2 points per $1 spent

How to use your points

Redeeming your points is easy! Simply apply your points for a discount at checkout! 100 POINTS = $10.

  • 100 points Spend $30+
  • 200 points Spend $40+
  • 300 points Spend $50+

GIVE $25 OFF, GET 250. Refer a friend and the points land in your account.

Create an account and start earning. Earn points every time you shop. Redeem points for exclusive discounts.

Quilted Bag
Detangling brush
Bundles + Kits

Read our blog

The Verb Word

The brand writes its own manual: routines, curls, heat, scent. Eleven articles are listed on the blog page, and two of them carry a clean summary.

VERB in the Wild

Tried, Tested, and True

Overall rating: 4.75 / 5 from 8 reviews on the October bundle page. Four of those reviewers, by name, as they wrote it.

So far so good! The scent is amazing and the feel is so soft

Kim H., 5/5

I live this new line and how much volume I have in my fine hair. I also love the scent it's mild but so nice!

Maria J., 5/5

This bundle smells amazing and left my hair full of volume. The spray can sometimes feel a bit chalky

Jean V., 5/5

I have fine hair that tends to get frizzy. loved the shampoo and conditioner for volume. Plus the ghost oil

claudia w., 5/5
Ghost products floating in soft blue light

Terms and Conditions for Products Purchased Online

We stand behind the quality of our products.

Shipping and returns, in the brand’s own words, split into the questions people ask first.

When does it ship?
Please note: most orders are shipped within 72 hours of placing the order.
Where does it ship?
These are the shipping choices for online orders shipped only within the United States.
Which carriers?
All orders are shipped UPS, or FedEx ground transport, therefore, we CANNOT ship to P.O. Boxes.
And weekends?
Also note: we do not ship orders on Saturdays or Sundays. An estimate of the shipping cost will show up when you check out.
What if it is defective?
If a product purchased on the E-Store is defective, the customer shall contact Verb’s Online Customer Service via email at info@verbproducts.com within five (5) days of receipt of product.
What if I am not satisfied?
If a customer is unsatisfied with a purchase made on the E-Store, the customer shall contact Verb’s Online Customer Service via email at info@verbproducts.com, within thirty (30) days of receipt of product. Verb will offer the customer either (i) a replacement product, (ii) E-Store credit, or (iii) a refund.
Missing or incorrect items?
If a customer received incorrect items in their order or does not receive the product(s) purchased, the customer shall contact Verb’s Online Customer Service via email at info@verbproducts.com within (14) days of receipt of the order.
Can I return to a store?
You may not return online orders to any store locations that sell Verb products. For returns of products purchased from salons or authorized retailers, please see our In-store Return Policy below.
Not eligible for returns or replacements
  • Products damaged through normal wear and tear (non-manufacturer’s defects)
  • Shipping or delivery charges
  • Gift with purchase (GWP) and promotion items
  • Products purchased in store (at salons or an authorized retailer)
Bought in a salon?
If a customer is unsatisfied with a purchase made in a salon or other authorized retailer, the customer shall contact the place of purchase to request a return or exchange. Verb does not accept any returns or offer any exchanges for products purchased outside of the official Verb E-Store.
How do offers work?
Verb products reserves the right to modify or cancel the offer at any time. Other restrictions may apply. Offers cannot be applied to past orders. Offers apply to authorized purchases only.
Gift cards
Best gift ever? Letting them choose. Digital gift cards are easy for you, perfect for them. Delivered by email instantly (aka no shipping delays), with all the info inside.
Ghost shampoo, conditioner, mask and oils lined up on a teal backdrop

Ghost Universe

Everything your hair wants. Nothing weighing it down.

Not Sure What’s Best For Your Hair? We’ll match you with the best products.

sign up for email + get a FREE deluxe ghost™ oil PLUS 20% off your NEXT order!*

*Free Ghost Oil sample (shipping charges apply) + 20% off your next purchase. Offers are both available but must be redeemed on separate orders.